As a New Orleans, Louisiana native, Albert Porter Reff grew up in the historical Lower Ninth Ward. My art training began at home where I decoded unique depictions of spiritual messages with a mix media of materials supplied by family members and friends. At a young age, I was inspired by my vivid imagination and innate sense to visually recall and artistically recreate my dreams. I was honored to listen to subtle messages contained in every condition, situation and relationship in my life. Also, enchanted by my eccentric family history, west African folklore and native American rhythms played by musicians on the brick paved streets proved to be an essential ingredient toward my creativity.

While in high school I momentarily attended the highly regarded New Orleans Center for Creative Arts (N.O.C.C.A.). After graduating high school I attending Southern University in New Orleans. I was challenged by internationally known artist Ron Bechet and Professor and friend Cynthia Ramirez to broaden my scope and to pursue a career in digital art. After successfully graduating from The Art Institute of Houston’s Multi-Media and Web Design Program, I launched my career in the visual arts industry as a Multimedia Design Director at a design firm in Houston TX.

I have used my artistic independence to design tailor-made multi-media projects for clientele across the U.S. I enjoy discussions and exchange of raw intellect in order to build an influencing identity. As an eccentric visionary a great deal of creative optimisim is decided by visual cues. I believe the strongest and most persuasive visual cue is color. Throughout my design experiences I have spotted unique trends in multiple genres, I’ve gathered my collection of ideas that I consider valuable, real and meaningful and store them to be recalled at any particular moment in my creative process.

I currently live in Sugar Land Texas working as a freelance Design Strategist in addition to designing for an Insurance Brokerage Firm. Depending on a clients business structure I could design big & flashy, bold & colorful or just simple & clever marketing strategies that can leave a strong visual impression while solving practical business solutions.